Facebook Moves Into Educational Software Space

All the kids are using Facebook these days, right? So it makes sense for Facebook’s founder Mark Zuckerberg to launch an educational software initiative.

No, your kid isn’t going to graduate from Facebook University (yet), but this initiative is actually part of Zuckerberg and his wife’s commitment to giving back. The couple recently donated $120 million to organizations in the San Francisco Bay area to reach underserved children, and one of those programs involves a public charter school run by Summit Public Schools. The executive director of the school system reached out to Zuckerberg about the lack of quality software at their disposal, so the entrepreneur committed eight of his software engineers to develop programs for the school to use. The goal is to eventually make this software available to all schools, free of charge.

online safety

Sounds great, right? The genius–and the bank account–behind arguably the largest global phenomenon ever is committed to creating free educational software. What could possibly go wrong?

Unfortunately, critics are already skeptical of the equation that involves children plus Facebook’s lax views on privacy. “Sure kids, play this really great algebra program…while we gather your information, sell it to retailers, and target you with advertising while listing your GPS coordinates online.”

Another mark against this concept is the fact that studies have shown increased access to the latest technology and software platforms doesn’t always correlate to higher academic performance and achievement test scores, especially in specific subjects like reading.

While both Facebook and Summit say they’ll adhere to strict privacy protocols where student information is concerned, there are steps schools should take before sitting their students down at computers for self-paced digital learning. After all, around 500,000 children a year fall victim to identity theft, and school records computers are often the culprit either through hacking or internal data breaches. Ensuring that all computers on the network are protected with the most up-to-date versions of antivirus and antimalware software–like 360 Total Security, which released an update recently on FileHippo–is only the beginning. It’s a good idea to incorporate a VPN as well, but many schools can’t do that for fear of not being able to track student internet activity.

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Google, Intel, Mozilla, Netflix, And Others Form Alliance For Open Media

Google, Intel, Microsoft, Mozilla, Netflix, Amazon, and Cisco, have become day one members of the newly formed Alliance for Open Media.

The Alliance (AOMedia) is an open source, not for profit project intent on creating ‘a new, open royalty-free video codec specification…with binding specifications for media formats…’

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The overall aim is to create one format to rule them all, in the hopes that a single overarching video codec will be adopted by everyone in the industry, and ensure that high quality video will be accessible to everyone who wants it.

Matt Frost, the Strategy head of Chrome, said that the ‘combined strength, resources and expertise,’ of the AOMedia partners meant that the new media format would arrive sooner and faster than had each company had pursued individual net generation web media projects.

Alliance for Open Media’s short term objective

The first key aim of the Alliance is to deliver a new generation video format that is:

  • Interoperable and open;
  • Optimized for the web;
  • Scalable to any modern device at any bandwidth;
  • Designed with a low computational footprint and optimized for hardware;
  • Capable of consistent, highest-quality, real-time video delivery; and
  • Flexible for both commercial and non-commercial content, including user-generated content.

Each member of AOMedia is expected to bring their own specific expertise and knowledge to the table. Each participant is likely to waive certain propriety information and patent rights in order to design and build code that will become the new open standard for video playback on the web.

The Alliance for Open Media is a newly formed part of the Joint Development Foundation, itself a non-profit and independent organization.  It provides pathways that can enable groups and competitors to establish the legal and corporate pathways to embark on collaborations effectively.

Noticeable by their absence

Apple and Yahoo are two names conspicuous by their absence. Both companies will have an opportunity to join the AOMedia project when it opens its doors to new members later in the year; but it is widely known that both companies have been investing heavily themselves in media content delivery and may not wish to become a part of the project.

Either way, what does seem certain is that video streaming and media playback is going to be a much simple and streamlined experience for users in the not too distant future.

The website for the Alliance of Open Media can be found here.

 

 

The post Google, Intel, Mozilla, Netflix, And Others Form Alliance For Open Media appeared first on TechBeat.



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